Zaddi Pesino – Music Producer & Songwriter

Zaddi Pesino is a Toronto-based music producer and songwriter and the creative force behind XYZZE Records, an independent label focused on music writing, recording, mixing, and visual presentation. His work centers on helping artists develop clear, intentional records that reflect both their sound and identity.

Influenced by production icons such as George Martin, The Neptunes, Max Martin, Rick Rubin, and Kanye West, Zaddi blends modern production techniques with timeless musical sensibilities. His approach emphasizes strong melodies, thoughtful arrangements, and cohesive sonic direction.

As a songwriter, Zaddi draws from rock, blues, pop, soul, and jazz, grounding his work in classic songcraft and emotional authenticity. This cross-genre foundation allows him to collaborate closely with independent artists at every stage of the creative process, from early writing to final production.

Through XYZZE Records, Zaddi takes a hands-on role in music production and artist development, shaping recordings that feel focused, expressive, and built to last. His work prioritizes clarity of vision so artists can present their music with confidence.

In 2019, Zaddi collaborated with Derrin Emre, with their work exhibited at the Arta Gallery in Toronto’s Distillery Historic District. In 2023, he gained international recognition after winning a remix contest presented by Byta, PRS Guitars, and TRIONIQ (Jamiroquai).

More recently, he produced the debut singles for singer-pianist LaSix, continuing his work as a Toronto music producer and songwriter dedicated to supporting independent artists through thoughtful, artist-first production.